Huthwaite Greece wins Sales Excellence Award 2016
Huthwaite International’s Greek operation in the shape of ICAP Training Solutions are pleased to have won the Gold Sales Excellence Award 2016 in the category 'Training & Development of the sales force.'
George Margaritis (far right), of ICAP Training Solutions Greece, accepting the award.
The award has come about from a two year SPIN® Suite project with Astellas Pharmaceutical. Within the two years of the implementation, Astellas managed to bring about behavioural changes in its people, changes in the promotion of its products and increase in market penetration. A recent press release shares some further information into the project delivery. A case study sharing the full details of the project implementation will be available soon.
The Sales Excellence Awards 2016, organised for the fourth consecutive year by the Sales Institute of Greece (IPE) in collaboration with the Boussias Communications, aims to highlight and reward best practices in the business of sales, in the entire spectrum of the business sector in Greece. The Sales Excellence Awards is a highly known event, giving winners a very prestigious award for the sales industry.
The evaluation committee is composed of professionals, representatives of the Sales Institute of Greece (IPE) and university professors who have years of professional / research experience in the area of sales in Greece and abroad.
ICAP also won an award at the 2013 awards ceremony as a result of a project with Siemens. The project encompassed two of Huthwaite's most popular programmes - SPIN® Selling and Account Strategy. You can read about the project in a case study here.